What Are You Reading? —Bestselling Business Books
No matter what field you're in, taking the time to acquire some business know-how won't hurt you and could even change your life. Not all of these bestselling books contain the magic formula for success, but each has insightful advice that could make a difference.
The 48 Laws of Power. The preface of this book states: “Today....everything must appear civilized, decent, democratic, and fair. But if we play by those rules too strictly, if we take them too literally, we are crushed by those around us who are not so foolish.” If you like Game of Thrones, then this may be the business book for you. With laws of power like “Crush Your Enemy Totally” and “Keep Your Hands Clean”, this #1 book in the Political Philosophy will help you secure your Iron Throne. Author Robert Greene uses historical anecdotes and examples to show many of the ruthless behaviors people will adhere to in an attempt to “win.”
Start with Why: How Great Leaders Inspire Everyone to Take Action. You know what your company does, but can you clearly explain why you do what you do— your purpose, your cause and your beliefs? This book by author Simon Sinek explains that if you want to really motivate people, you need to develop true relationships and loyalty. When people understand why you do what you do, you can inspire them.
The Five Dysfunctions of a Team: A Leadership Fable. What happens when leadership goes bad? Using a fictional tale of a troubled Silicon Valley firm, storyteller Patrick Lencioni explores the causes of success and failure in team leadership. Learn to make strategic choices and find out what approaches to use in different situations.
The Millionaire Next Door: The Surprising Secrets of America's Wealthy. Who are the rich in this country? What do they do? Where do they shop and what do they drive? Find out in this book by Thomas J. Stanley. The author shows us how you can apply the rules the wealthy live by and become financially independent.
The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. How are you going to raise your visibility and increase your sales? How are you going to find your customers? David Meerman Scott’s guide instructs you on devising successful marketing tactics and creating a practical action plan.
Whether your goals are to have more money, build a better business or become ruler of the Seven Kingdoms, always be willing to take the time to learn about the stories and advice others have to offer!