Have you given any thought to how your business will be celebrating Halloween this year? Will you limit it to throwing a few black paper cutouts of bats in the store window, or go all out by having a sale on everything orange? Why not try a fun-filled event, sure to have your customers clamoring to attend and, just as importantly in this digital age, posting comments and photos on social media!
Everyone loves to make something, as evidenced by the success of Paint Nite or Plant Nite, where people go to a venue, such as a restaurant, socialize with their friends and go home at the end of the night with their own newly created painting or terrarium. Your business can take advantage of these trends by holding your own Halloween craft night!
on Thursday, 20 October 2016.
Posted in Business Strategy, Marketing Tips
Featured Resource this week - ScheduleOnce

Make more connections with an integrated scheduling platform
ScheduleOnce is a field-proven solution for powering online scheduling with your customers and prospects.
Solutions for every phase of the customer lifecycle
Check out others who we recommend - solid vendors and products that could benefit your business today.
on Friday, 26 August 2016.
Posted in Business Strategy, Marketing Tips
Featured Resource this week - Centerpointe

Did you know that if your head isn't in the right place, you can sabotage your business and personal success? Centerpointe's premier introductory product, Holosync, gives you ALL the benefits of meditation – in a fraction of the time – and without spending years learning how...
What if you could meditate like a Zen monk, literally at the touch of a button?
- Increase your threshold for stress…deal with the ups and down of life much more easily…protect yourself from serious physical and emotional problems caused by stress...
- Create whole-brain thinking…dramatically increase mental abilities, creativity, learning ability, focus and concentration...
- End anxiety, fear, anger, depression, sadness, self-sabotage, substance abuse, and overeating...
- Be happier, more peaceful, more compassionate, more at ease...
Check out others who we recommend - solid vendors and products that could benefit your business today.
on Friday, 12 August 2016.
Posted in Business Strategy, Marketing Tips
Featured Resource this week - TurboDial

This Personal Communicator brings the Power of Infusionsoft to your Inside Sales Campaigns!
With turboDial you never leave Infusionsoft – place a phone call to any contact at any time right from MyDay, from a saved search or from contact and opportunity records!
Plan your calls in advance or make them spontaneously – turboDial is the only solution effective for both
Check out others who we recommend - solid vendors and products that could benefit your business today.
on Friday, 08 July 2016.
Posted in Business Strategy, Marketing Tips
“You can buy attention (advertising). You can beg for attention from the media (PR). You can bug people one at a time to get attention (sales). Or you can earn attention by creating something interesting and valuable and then publishing it online for free.”
– David Meerman Scott, marketing speaker
As small business owners, we're always looking for cost-effective ways to promote our business. With over 400 million members worldwide, LinkedIn can be a great resource for connecting to current clients and customers, as well as a way to bring in new prospects.
on Thursday, 23 June 2016.
Posted in Business Strategy, Marketing Tips
Depending on where you live, the summer can be brutal. It’s too hot to really do much of anything and you’re distracted by thoughts of that summer vacation just around the corner. It’s also the perfect time to market your business while your competitors are feeling like one of those melting clocks in a Salvador Dali painting.
So prep ahead and beat the summer slump with some hot summer marketing!
Here’s how...
on Thursday, 02 June 2016.
Posted in Business Strategy, Marketing Tips
Featured Resource this week - Grammarly

Grammarly is the world’s most accurate grammar checker.
Grammarly makes you a better writer by finding and correcting up to 10× more mistakes than your word processor.
Check out others who we recommend - solid vendors and products that could benefit your business today.
on Friday, 20 May 2016.
Posted in Business Strategy, Marketing Tips