In the last installment of our 6-Part List Building Series, we’re going to explain how you can use other people’s lists to build your own. And no, this does not mean buying email lists… that’s always a bad idea! However, collaborating with other businesses to promote each other, a technique known as co-marketing, is a great way to gain subscribers.
PRO tip: Always, yes ALWAYS, have a call-to-action so ‘other people’s customers’ can opt-in on YOUR list for something free or paid. That’s the secret to using other people’s lists to grow your own.
So here are five ways to collaborate with another business and use their list to build your own:
on Tuesday, 23 July 2019.
Posted in Insights
Effective leaders come in all shapes and sizes. There are loud, bold leaders who make headlines seemingly on a daily basis and there are quiet leaders who are content to let others bask in the limelight. Despite their differences in approach, one thing many of these effective leaders have in common is a set of behaviors that help them achieve success and then sustain it no matter what path they walk. Here are 7 of those behaviors:
on Thursday, 18 July 2019.
Posted in Business Strategy
If you thought direct mail was dead, think again. It is still a powerful marketing tool, especially when paired with an email campaign, and can help you gain more valuable customers. So, in this week’s installment of our 6-Part List-Building Series, we put together five tips for using direct mail to build your email list:
on Tuesday, 09 July 2019.
Posted in Insights
Many people say seven is a lucky number. There were seven wonders of the ancient world and there are seven rows on the periodic table. Even ladybugs have gotten into the act with seven spots on their backs. Seven is also a great number when it comes to communication, which is the focus of our series for July (the seventh month, by the way). To kick things off, we’ll take a look at your employees, more specifically, how to keep them happy.
on Thursday, 04 July 2019.
Posted in Business Strategy
Speaking engagements are a great way to promote yourself amongst industry peers and to your audience. So, in this week’s installment of our 6-Part List-Building Series, we will provide you with four easy steps you can take to build your email list using speaking engagements.
on Tuesday, 25 June 2019.
Posted in Insights
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on Friday, 14 June 2019.
Posted in Business Resources, Business Strategy
Networking is a fundamental part of being a successful business owner and it’s also an essential step in building a strong email list. That’s why we put together this week’s installment in our six-part list-building series: 7 ways to build your email list using networking.
on Tuesday, 11 June 2019.
Posted in Insights