Featured Resource this week -

JoomFuse has changed the rules of membership management. . . forever.

Joomla! + Infusionsoft = JoomFuse! JoomFuse integrates your Joomla! website with your Infusionsoft to content access and membership status, hands-free for you!

Manage infinite levels of paid (or free) membership using JoomFuse to integrate the automation of Infusionsoft with the power of Joomla. You control who gets access to what content... and when. JoomFuse manages access and action triggers for you, driven by Infusionsoft tags. No more duct-taping third-party software programs to try to get what you need to manage your membership (subscription) programs. Now you can sleep at night knowing it's taken care of for you.

Check out others who we recommend - solid vendors and products that could benefit your business today.

Most entrepreneurs are autodidacts. That puts the responsibility for our education about our skills, expertise, and industry squarely on our own shoulders.

Going to business school could be interesting although, truth be told, I think I have a business school’s worth of business books on my office shelf right now. No, I haven’t read them all yet but I have a new plan.

As a business owner, you know just having information at your fingertips isn’t enough. It’s the right information at the right time that makes the difference. There are all sorts of ways to get this information— books, seminar and blogs just to name a few.

One of the ways you may not have considered is podcasts. If you’re not familiar with podcasts, they’re live streamed discussions on a variety of topics, usually with a moderator and one or more topical experts.

Featured Resource this week -

Video Marketing Engagement Platform

More Engagement. More Leads. More Sales.
You work hard. Let interactive content work for you.

Check out who we recommend - solid vendors and products that could benefit your business today.

One of our colleagues, a member of the Mastermind group we belong to, lives a very busy life, arguably busier than most. He’s a successful serial entrepreneur, most recently a Digital Marketing director for another agency, father of five, and reinventing himself after some health challenges. So when he recommended this productivity app, I listened.

It’s free, easy to use, and perfect for me. It’s called Pocket and it allows me to archive anything online that I want to read, watch, or listen to… later.

There are all sorts of offices. Some are neat and so organized they look like they should be on the cover of a magazine. Others look like the summer home of the Absent-Minded Professor. When it comes down to getting things done though, it doesn’t really matter how pretty or messy your office is. The keys are being able to quickly figure out what you need to get done today and being able to find what you need to make it happen.

Featured Resource this week - Swyft Mobile

Swyft Technology provides small and mid-market organizations with a robust suite of inexpensive, cloud-based software solutions. Swyft clients benefit from increased sales and revenues that come from the automated efficiencies and increased user productivity provided by the Swyft CRM solution.

Be sure to tell Swyft we sent you!

Check out others who we recommend - solid vendors and products that could benefit your business today.

There’s a coffee lovers secret haven near us in the middle of a local suburban town. This shop is in the middle of an area where Starbucks and Dunkin’ Donut and Keurig abound. How they not only survive but thrive is all about personality. The personality of the location, the shop, the product, and the owners.

This little shop is a coffee roaster business set in a historic mill building next to a pictuesque pond and stream, across the street from a local farmer’s fields and farmstand. It’s charming inside and out. But their competition is fierce.

In a previous article, we talked about business-oriented podcasts and recommended several that may be worth your time. If you found the content worthwhile, why not take the next step? That’s right, start doing your own.

There are several great reasons for doing so. It’s a chance to give back to the business community by sharing your knowledge and expertise. In addition, it helps gets your name out there and can lead to networking opportunities and a chance to bring in new clients.    

Featured Resource this week -

 Whether you are a dentist, salesperson or office worker, there has never been an easier way to send a genuine thank you, reminder or follow-up card. Greeting cards can be powerful business tools to help make sure your business clients and customers know just how important they are!

Here's an added bonus: To totally integrate your SendOutCards into marketing campaigns through your Infusionsoft or other CRM, check out Fix Your Funnel too! It's the glue between your SendOutCards and Infusionsoft.

Check out others who we recommend - solid vendors and products that could benefit your business today.

Recently a small business owner came to us with a lead conversion problem. She gets a solid stream of warm leads opting in for her lead magnet (free trial) but very few convert to her paid product. In fact, a minority of them actually engage with the trial. Sound familiar?

She has followup failure. Not that she doesn’t followup, she does, but clearly what she’s doing for followup is not working.

It’s hard to escape social media these days, especially when you have a business to promote. No matter where you go or who you talk to, you’re reminded how important it is. That couple a little ways down from you while you’re lounging on the beach? Yep, they’re online and they’re potential customers. Are you using all the tools at your disposal to reach them?

One of those relatively new tools is Facebook Live. You’ve heard of Facebook, of course, and you already know how important it can be to your social media efforts. You probably also know that just posting isn’t enough.

Featured Resource this week - Missinglettr

Publishing new blog posts but not getting the attention and traffic you need?

Missinglettr creates strategic, automatic social media campaigns that drive traffic for an entire year. Leaving you to focus on writing your next blog post.

Check out others who we recommend - solid vendors and products that could benefit your business today.

API is another one of those TLAs (Three Letter Acronyms) that we have grown to hate and it does not stand for Apple Pie International. It actually stands for Application Program Interface and one pretty good definition is:

Application program interface (API) is a set of routines, protocols, and tools for building software applications. An API specifies how software components should interact.

Ok, so now you’ve got it right? No? The definition made it so much more clear, NOT.

The three-day extravaganza known as Memorial Day Weekend marks the official beginning of summer. If you have the time off, there are endless possibilities for enjoying it, and many of them cost far less than you think.

Fun on a budget? Yes, it’s possible. If you’re still wondering what to do, here are some ideas to help you to kick off the summer season: