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Articles in Category: Business Strategy

Spending One Day On Your Business For A Month’s Worth

Spending One Day On Your Business For A Month’s Worth

How often have you been advised to dedicate more time to working "on the business" rather than "in the business"? But this does not mean dedicating all your days, because you just need a strategy day to achieve this. What is it, and how do I do it?

A strategy day is a dedicated period where you focus solely on your business, free from distractions such as phones and day-to-day tasks. It's a time to immerse yourself in strategic thinking and planning, allowing for uninterrupted exploration of ideas and opportunities.

Marketing For Mother's Day

Marketing For Mother's Day

Mother's Day is an important occasion for small businesses, and it is crucial to plan marketing goals and strategies well in advance for a successful outcome. There are over 85.4 million mothers in the United States alone, and the average spending per person on Mother's Day is over $200. Therefore, businesses should not miss out on the opportunity to attract customers and increase sales during this special celebration.

Creating engaging and thoughtful Mother's Day marketing campaigns that resonate with your target audience is essential. This will help you reap the potential benefits of this special occasion.

Marketing Tactics for Tax Day

Marketing Tactics for Tax Day

As a US taxpayer, the deadline for filing tax returns on April 15th can be stressful as it involves weeks of documentation and number-crunching. The wait for a tax refund after filing begins with 75% of Americans expecting to receive an average refund of $3,000.

Consumers often spend this annual "bonus" on various goods and services they love. As a result, retailers and other businesses should take advantage of the days leading up to and following Tax Day to advertise and engage with their target audience.

Handling Support for Your Business

Handling Support for Your Business

Do you use a support ticketing system for your prospects and clients? It’s an efficient way to track issues and control communication.

In today's world, people have high expectations when it comes to customer service. They desire personalized attention, the ability to reach out through multiple channels, and smooth and efficient interactions without repeating themselves. A support ticketing system is a solution that can provide all of these benefits.

Tracking your Valentine’s Day Marketing

Tracking your Valentine’s Day Marketing

Valentine's Day is often associated with expressing love, passion, and commitment to your partner. Despite the challenges posed by inflation, consumers are still spending generously on Valentine's Day.

According to data from Prosper Insights & Analytics and the National Retail Federation, this year's Valentine's Day spending is expected to be among the highest on record. With consumers eager to spend on friends and family this year, retailers should be prepared to offer memorable gifts at affordable prices.

Using Valentine’s Day in your Marketing

Using Valentine’s Day in your Marketing

Valentine's Day is a massive opportunity for marketers. Whether romantic, platonic, familial, or commercial relationships, the holiday is about celebrating love. There's plenty of love to go around, and the right marketing techniques can help spread some of that love to your company.

With an estimated $25.9 billion in spending in the US alone this year, taking advantage of this romantic ecommerce holiday can help grow your brand. It is crucial to engage and connect with your audience in unique and enjoyable ways through appropriate Valentine's Day promotions. Here are some marketing ideas that might work for you!

Keap

Keap

The Sales & Marketing Software for Small Business.

Customer & Marketing management: Manage and automate all facets of your customer relationships. Keap revolutionizes the way small businesses drive and manage their growth. With a robust dose of marketing automation, Keap replaces your diverse incompatible systems and provides you with an "all-in-one" solution that leaves you with more time to strategically grow your business. Click here for a free demo.


Check out others who we recommend - solid vendors and products that could benefit your business today.

FuseDesk



FuseDesk helps you and your team WOW your customers with great service. Happy Customers stay with you longer, spend more, and spread the good word about your business.

FuseDesk was built for Your Business, Your Support Team, and Your Customers. With FuseDesk, it’s easy to get the key insights into how well your team is doing, delightful for the support team to use, and fast for customers to get care.

Check out others who we recommend - solid vendors and products that could benefit your business today.

Keap

Keap

The Sales & Marketing Software for Small Business.

Customer & Marketing management: Manage and automate all facets of your customer relationships. Keap revolutionizes the way small businesses drive and manage their growth. With a robust dose of marketing automation, Keap replaces your diverse incompatible systems and provides you with an "all-in-one" solution that leaves you with more time to strategically grow your business. Click here for a free demo.


Check out others who we recommend - solid vendors and products that could benefit your business today.

Happy Easter! How will you celebrate?

Happy Easter! How will you celebrate?

Easter is celebrated in various ways in the United States, combining cultural and religious traditions. It is a significant and holy celebration in Christianity, commemorating the resurrection of Christ. While Christians mainly celebrate Easter in church, it has become a widely celebrated holiday by people of all faiths in America, taking on a more secular tone.

This holiday takes place on the first Sunday following the first full moon of spring, which can happen anywhere from late March to mid-April. In 2024, Easter will be observed on Sunday, March 31.

OnceHub

Once Hub

OnceHub

Make more connections with an integrated scheduling platform

ScheduleOnce/OnceHub is a field-proven solution for powering online scheduling with your customers and prospects.

Solutions for every phase of the customer lifecycle

 

Check out others who we recommend - solid vendors and products that could benefit your business today.

 

FuseDesk



FuseDesk helps you and your team WOW your customers with great service. Happy Customers stay with you longer, spend more, and spread the good word about your business.

FuseDesk was built for Your Business, Your Support Team, and Your Customers. With FuseDesk, it’s easy to get the key insights into how well your team is doing, delightful for the support team to use, and fast for customers to get care.

Check out others who we recommend - solid vendors and products that could benefit your business today.

Wicked Reports

Wicked Reports

WRlogo

Powerful multi-touch marketing attribution software that gives you clear, actionable data tied to all marketing efforts. See where your best customers came from and find more. 

Move your ad spend optimization to reality-based decision making using real ad spend, conversions, and customer lifetime value. Stop wasting money on ad spend that doesn't convert, and scale your ad spend where it is converting.


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

Take Time to Work ON Your Business

Take Time to Work ON Your Business

It's a common misconception that people start their own businesses to work less. Most business owners work tirelessly, often working more than 60 hours a week.

Entrepreneurs are always thinking about their businesses; they are never truly idle. While we can appreciate and admire the hard work, it begs the question - is this really how many hours we should be working? Is there a correct number of hours you should work on your business each week?

Secure Managed Website Hosting

Zacaw Website Hosting

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Secure Managed 
Website Hosting 

Multiple layers of hacker protection including anti-sniffing, anti-spoofing firewall and intrusion detection protect your company’s valuable data and reputation. Look no further for an extremely secure and highly scalable hosting platform backed by our personal support.


Check out others who we recommend - solid vendors and products that could benefit your business today.