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Articles in Category: Business Strategy

Easy Ways to Add Fitness to Your Day

You know you should work out. Right?

We’ve all read the statistics about how it can make us more productive. You know it can help you be healthier and happier. You also know there’s another deadline coming up, you have a bunch of client meetings, and there isn’t a smidgeon of white space to be found anywhere on your schedule. 

I’ve discovered it’s actually surprisingly easy to add some fitness routines to your day during those ‘stolen moments’ that almost every day has in there somewhere. Here are a half dozen that sound pretty cool to test out:

Tips to Improve Your Brain Power

The world is full of smart people. Maybe it’s your neighbor across the way who can speak five languages without batting an eye, or your cousin who likes to remind you about her perfect SAT score. Go to the Guinness Book of World Records, and you can read about other geniuses like Stephen Hawking, who solve cosmological puzzles that would melt the minds of lesser beings.

Weekly Featured Resource - Wicked Reports

Featured Resource this week - Wicked Reports

WARNING: Half Your Marketing Is Wasted.  Do You Know Which Half?  We Do.

We automatically pull data from your ad networks. We then apply over 10,000 lines of database logic to track sales revenue to specific clicks, ads, audiences, campaigns and emails (we’re the only ones who do this!).

We then translate all this data into easy to use marketing reports so you can make data-driven decisions about your business and make more money!


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

Planning Your Summer Marketing

When you’re planning out your mid-year marketing, it’s important to remember summer will be back even though it might not feel like it at the moment. More importantly, it’s a chance to remind your customers of it, too. Winter is a harsh time when customers aren’t inclined to open their wallet. Summer brings good memories of sun and fun, and when people are feeling relaxed and comfortable, they’re a lot more inclined to make purchases.

It’s that mindset you want to get them into with your marketing. To do this, look for ways to incorporate summer themes into your marketing.

Weekly Featured Resource - TurboDial

Featured Resource this week - TurboDial

This Personal Communicator brings the Power of Infusionsoft to your Inside Sales Campaigns!

With turboDial you never leave Infusionsoft – place a phone call to any contact at any time right from MyDay, from a saved search or from contact and opportunity records!

Plan your calls in advance or make them spontaneously – turboDial is the only solution effective for both


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Weekly Featured Resource - Time Fusion

Featured Resource this week - Time Fusion

Automate Your Appointments

Are you using TimeTrade or Full Slate to give your clients online access for setting appointments with you? If not, you should be!

TimeFusion integrates Infusionsoft with TimeTrade and Full Slate to automate your appointment scheduling!


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

Creating Lead Magnets That Work

Lead magnets are as old as time. They are at least as old as selling and advertising. We definitely didn't invent them in our era, even though they are a frequent topic in discussions of Marketing 101 to marketing trends.

First let’s be clear what a lead magnet is, and isn’t.

The Other Tax Deadline

April 15th.  It’s a day that’s become seared into the memory of millions of taxpayers each year as they eagerly gather their forms for that nice big refund or perhaps wait until the last minute to make their reluctant contribution to Uncle Sam’s coffers. But depending on how you’ve organized your business, there may be an even more important date on your calendar: the corporate tax deadline on March 15th.

For some types of businesses like sole proprietorships and some single member LLCs, the middle of March is nothing more than another day on the business calendar. However, if you’ve set up your business as a partnership or an S-corporation, you may want take the advice Julius Caesar so flippantly ignored and beware the Ides of March.

Weekly Featured Resource - Centerpointe

Featured Resource this week - Centerpointe

Did you know that if your head isn't in the right place, you can sabotage your business and personal success? Centerpointe's premier introductory product, Holosync, gives you ALL the benefits of meditation – in a fraction of the time – and without spending years learning how...

What if you could meditate like a Zen monk, literally at the touch of a button?

  • Increase your threshold for stress…deal with the ups and down of life much more easily…protect yourself from serious physical and emotional problems caused by stress...
  • Create whole-brain thinking…dramatically increase mental abilities, creativity, learning ability, focus and concentration...
  • End anxiety, fear, anger, depression, sadness, self-sabotage, substance abuse, and overeating...
  • Be happier, more peaceful, more compassionate, more at ease...

 

Check out others who we recommend - solid vendors and products that could benefit your business today.

 

Keep Up to Date with Your Accounting

Of all the things you do to power a small business, going over the books probably isn’t the sexiest. For many people, it’s a necessary evil at best. While Excel spreadsheets and Quickbooks tables usually don’t inspire our passion to new heights, there is no reason to put off the job. The sooner you get done, the faster you can move on to the more fun aspects of running a business.

To speed the process along, here are 3 accounting habits you should adopt:

Supporting Worthy Charities

Everyone needs a helping hand. Look around the world, the country or even your own community and you can find plenty of worthy causes to support. The problem is your resources are limited, so you have to pick and choose. To complicate matters, some of these ‘charities’ will help the people or issues they say they will, while others will just help themselves.

How do you tell the difference? The first place to stop may be the Internet. Here are 3 of the top charity online vetting services:

Weekly Featured Resource - iMember360

Featured Resource this week - iMember360

WordPress Membership Plugin for Infusionsoft™

Unleash the power of WordPress and iMember360 to create your Infusionsoft™ driven membership site instantly! iMember360 - a WordPress plugin that turns a normal WordPress site into a full-featured membership site with all the protection controls you can imagine, almost limitless customization, and driven by Infusionsoft’s second-to-none CRM and e-commerce engine.

 

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What's New In Social Media

You’ve heard about the importance of social media a thousand times. Tools like Facebook, Twitter and others are the new way to help establish your company in the market. And even if you’ve already carved out a niche, you can’t rest on your laurels. In a constantly changing market, yesterday’s successful media strategy may become tomorrow’s albatross.

So what are the new social media trends that are popping up in 2017?

Where Is Your Next Vacation?

If you’ve gone through the supermarket or drug store lately, you’ve probably come across a display ad for Calgon soaps. Most of these ads feature attractive young women with dreamy expressions on their faces and the catchphrase: “Calgon! Take me away!”

And if you’re like many of us, the ad probably inspires thoughts of a well-deserved vacation. The cold weather many of us are facing, the deadlines and the pile of work we have waiting for us back at the office, don’t help turn our thoughts away either.

So what type of vacation will it be this year?

Weekly Featured Resource - Infusionsoft User Group

Featured Resource this week - Infusionsoft User Group

Infusionsoft User Group - Meet with small business owners and Infusionsoft users like you to discuss marketing tips, sales advice and discover new ways you can use Infusionsoft. The User Group we facilitate meets monthly in Westborough, Massachusetts - members drive up to 1 1/2 hours to attend. Won't you join us? Click the Logo above to sign up. (If you live too far away to attend, click the link anyway to find out about a User Group in your area.)

What happens at an Infusionsoft User Group?

  • Meet with other Infusionsoft users in your area.
  • Discuss using Infusionsoft, strategies and tactics.
  • Gather new ideas and share product feedback.
  • Share helpful sales and marketing tips.
  • Plus so much more!


Check out others who we recommend - solid vendors and products that could benefit your business today.